Because more equal societies work better for everyone

What Do People Think?

How have attitudes to economic inequality changed over time?

Attitudes to Overall Income Inequality

Income inequality is now a concern for most people:

  • In 2012, 82% of people said that the income gap in the UK was too large.
  • In 2012, just 14% thought the gap was "about right"1

Attitudes Towards Income Inequality and Redistribution

Attitudes to Pay Inequality

  • Generally, people believe that pay differences across the income scale are excessive2. Those at the bottom of the pay scale are thought to be paid too little, while those at the top are seen to be paid too much3.
  • People generally think that pay ratios within companies are too large. In 2010, people thought that a chairman of a large company should be paid only six times more than an average unskilled factory worker4, compared to the reality of over 15 times more.
  • Focus group research suggests that there is a perception among the public that high pay is unproblematic as long as it is deserved, and there is a strong belief that it should be a fair recognition of the demands of the job5. While this view is held across all pay grades, a higher number of people in the private (54%) than the public (36%) sector believe that their salary should reflect their performance6.

What do People Think About Their Own Position?

  • Focus groups research finds that most people estimate themselves to be in the middle of the income distribution, regardless of their actual income7.
  • People paid over £100,000 per annum recognise that they work in industries which are paid well but are reluctant to describe themselves as ‘highly paid’. Research with highly paid people found that they tended not to broach the subject of salaries with those in lower paid industries, viewing their industry, and its pay thresholds, in a vacuum8.

Public Attitudes to the Impacts of Inequality

A majority of people say income inequality has negative impacts:

  • In 2010, 63%, believed large differences in incomes contributed to social problems like crime9.
  • In the same year just 27% considered large income differences as necessary to Britain’s prosperity10.

Attitudes by Social Group

Attitudes to the income gap vary between different social groups. A majority in all groups think that the income gap is too large, but some groups are much more likely to believe this than others.


  • The view that the income gap is “too large” is highest among people aged 65 and above. 85% of people in this age group believe this, a rise of 13% since 198711.
  • Among the youngest age group (18-34), 76% believed in 2012 that the income gap is too large. This figure has declined by 5% since 1987. While in 1987 young people were most likely of all age groups to say the income gap is “too large”, today they are the least likely12.

Party Affiliation

  • Agreement with the view that the income gap is too large varies by 9% between Conservative and Liberal Democrat voters, with 85% of Lib Dem supporters agreeing compared to 76% of Conservatives.  At 88%, agreement is highest among Labour Party affiliates13.
  • Agreement with this view has increased most among Conservative Party supporters (+9%) since 1987, while remaining stable for supporters of the two other main parties14.

Occupational Class

  • Working class workers are most likely to agree that income differences are too large (84%). However, since 2007 support for this view has increased more among professional and managerial workers than among any other group. While it has increased by only 4% among working class workers, it has increased by 7% among professional and managerial workers15.


  • Concern about economic inequality is similarly distributed among people of different incomes, with those on low incomes or struggling financially most likely to feel that the income gap is too great16. For example, those who are ‘having difficulty in coping on their current household income’ are 13% more likely than those ‘living comfortably’ to consider the gap to be too large.
  • Those with a household income of £9,999 or less are 10% more likely than those with a household income of £38,000 or more to believe so17.
  • Focus group research found that there is a strong belief among high income workers (incomes over £100,000) that high pay is positive for society and the negative effects of income inequality are largely feelings of jealousy and hostility from those on different incomes. Research suggests that a minority of high income workers do, however, question whether the highest salaries can be justified18.

The Income Gap is Too Large by Demographic Group

% saying income gap is too large 1987 1995 2003 2007 2012 Change 1987-2012
18-34 81 87 74 71 76 -5
35-54 81 89 81 76 84 3
55-64 77 84 83 81 86 9
65+ 72 86 76 77 85 13
Occupational Class            
Professional/Managerial 76 88 80 77 83 7
Intermediate (White-collar) 81 86 78 76 82 1
Independent 74 84 67 73 80 6
Intermediate (Blue-collar) 78 94 78 80 80 2
Working Class 80 88 80 75 84 4
Party Affiliation            
Conservative 67 79 72 67 76 9
Labour 88 91 82 81 88 0
Liberal Democrat 87 95 83 86 85 -2
All 79 87 78 76 82 3

Attitudes to Wealth Inequality

Public Perception of the Ideal Distribution of Wealth

On average, people think that some degree of wealth inequality is desirable, preferring a distribution in which the top 20% of the population have 32% of the wealth and the bottom 20% about 13%19.

Public Understanding of the Wealth Gap

The most commonly chosen reason to explain why some people have greater wealth than others is inheritance. In a 2013 survey:

  • 24% of the population believed that the main reason why some people had greater wealth than others was that they had inherited it.
  • 19% thought that injustice explained why some people were wealthier than others.
  • 14% of the public felt that wealthy people had worked hard.
  • 14% thought inequality was just inevitable or the result of luck (6%).
  • One in five (19 %) thought there was no one particular reason to explain it20.

Public Attitudes to the Impact of Wealth Inequality

In general, attitudes suggest high concern about the impact of wealth inequality. In 2013:

  • 41% of respondents strongly agreed that large differences in people’s wealth gave some people too much political power, with a further 35% tending to agree (76% agreement in total).
  • There was widespread concern that wealth inequality made Britain a divided society (72% agreement).
  • A small majority (51%) thought that the wealth gap was unfair.
  • A significant minority of the public thought that large differences in wealth were necessary for Britain’s prosperity (27%) and gave people incentives to work hard (33 %)21.

[3] (BSA 2010)

[4] (BSA 2010)

[9] (BSA 2010)

[10] (BSA 2010)

[11] (BSA 2013)

[12] (BSA 2013)

[13] (BSA 2013)

[14] (BSA 2013)

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